Moving your accounting firm’s client workflow mostly online used to be a worthy goal, but now it’s arguably one of the most important undertakings a firm needs to prioritize. If you want to do it yourself, start with a simple question: what is this going to feel like for my clients?
Going digital mandates choosing a tax workflow tech stack that’s built around the client experience, which means secure, login-free document collection, consistent updates on where the client’s return stands, and one-click e-signature and payment. Locking down those objectives leads to faster prep, fewer headaches, and a much more efficient tax season.
For small and solo firms, migrating to the digital landscape can be particularly challenging. But the pain is exacerbated by buying software for the convenience of the firm, rather than for the taxpayers. You can’t buy a tool and hope the clients figure it out. That’s a recipe for friction and a deluge of follow-up emails. Here’s how a proper tech stack is built with client experience at the forefront.
What “mostly online” entails for tax firms
We’re past the point where a website with employee biographies and the ability to accept e-signatures constitutes a firm “being online.” A mostly online or fully online tax firm can run an entire engagement from start to finish not only on a digital device, but on one platform.
Intake, document collection, workpaper preparation, return preparation, review, delivery, e-signature, and payment. That’s the workflow a client should be able to finish without leaving their couch. If your firm passes that test, you can call yourself “online.” But if clients feel the need to call on the phone, send a confused email, or show up in person, the engagements are at risk of stalling.
Client experience should be the north star
To find success, firms need to put themselves in the client’s shoes. A client never sees prep software, review notes, or due diligence forms. They judge your firm by the upload link, the invoice, and your reminder emails if they need them. Get those things wrong, and clients will see your process as fragmented, even if you’re a wizard when it comes to actual tax work.
When a client has a clean digital experience, though, firms reap rewards. Especially small firms, who can appear bigger and more modern than they are and still offer the personal touch that their larger counterparts won’t be able to match.
Speeding up document collection. Cutting down on back-and-forth. Giving off that modernized appearance. These are the benefits to a well-crafted tax workflow tech stack, and we can see how decisions aimed at improving client experience also make life easier at the firm.
A successful online tax workflow tech stack in 5 parts
Reducing friction for clients is the goal, so when evaluating tax workflow software, look for specific capabilities that create a better experience. We’ve identified five for you here:
- Zero-login, secure document collection. Digital adoption most commonly dies when a client has to remember a password. Good software marries secure file sharing with a click-and-upload system that requires no account or password, all while meeting SOC 2 and bank-level encryption standards. Truss takes care of those details to ensure completion rates hit their maximum thresholds every tax season.
- Smart, personalized intake. A client is much more likely to fill out a checklist that was built for them based on prior-year returns than a generic 40-item questionnaire. An ideal client intake tool asks only for what the clients need, which is why Truss’ AI intake builds client-specific to-do lists.
- Don’t get bogged down by workpapers and prep. Now, we begin to see where firms benefit the most. Good software brings in clean documents, auto-renamed and converted to PDF, so the workpaper stage starts on the spot instead of requiring hours of labor to properly sort. Not only does Truss assemble tick-and-tie workpapers in return order, but on-demand AI and U.S. expert prep allows you to add capacity during the busy weeks when firms are swamped.
- E-signatures live inside the workflow. If clients have to scan or print something to sign off on their returns, firms can’t call themselves “online” or “mostly online.” Truss’ e-signature process is built to be finished in a single sitting, with the signature request, e-signature document, and return all living in the same place.
- Payment and invoicing at the point of delivery. If a client has an easy way to pay at the moment their return gets delivered, when they already need to sign documents, they’re far more likely to take care of it on the spot. Truss’ payment and invoicing tools allow clients to pay as they finish, which drastically reduces the number of invoices firms have to chase after the April 15 deadline.
Most of all, the right tech stack is fully integrated. If intake, workpapers, prep, and delivery all live in separate apps, clients lose interest. One platform that seamlessly hands everything off between stages boosts adoption exponentially.
How to effectively move your firm online
If migrating the entire practice online feels overwhelming, it’s probably best to break things into small steps. To help, we’ve created a practical, achievable sequence.
First, map out all the touchpoints clients currently have when they conduct their engagements, including every email, form, signature, and payment. It will give you a comprehensive understanding of how much friction you need to cut out, and you can pick your tools to consolidate one at a time based on how much friction they relieve.
For most firms, document collection is the most painful step, with signature lurking not far behind. Pick client-facing tools that solve those problems first, and if necessary, roll out those tools to the most technologically minded clients first to get some feedback.
Effective tools will connect to your existing tax software, be it CCH Axcess, UltraTax, Lacerte, ProSeries, ProConnect, Drake, ProSystem fx, ATX, or GoSystem. You won’t need to switch up your prep engine to modernize things for your clients.
If you want to see how other small firms made this transition, our customer stories walk through real before-and-after timelines. And if you’re weighing specific tools, our guide to consolidating your tax workflow goes deeper on evaluation criteria.
Frequently asked questions
Can a solo tax preparer realistically run mostly online? Absolutely. Solo and small firms may see the biggest benefits, because automation replaces the much-needed administrative help they likely don’t have the budget to hire. But the odds of success are much lower if the firm is attempting to cobble together five separate tools instead of operating on a single end-to-end platform.
Will my older clients actually use online tools? If those tools are carefully chosen, yes. There’s no way to guarantee every client reacts the same way to a change, but tools that don’t require passwords or force clients through clunky portals will minimize friction. Most older clients aren’t as resistant to the idea of technology as they are to the experience of struggling to navigate it.
Is online document collection secure enough for tax data? A reputable tax workflow platform will offer SOC 2 compliance, AES-256 encryption, and a full audit trail. That’s more secure than an email, and certainly more secure than a client leaving a document in a mailbox.
Do I have to replace my tax prep software? No. The prep engine shouldn’t have to change to integrate with a new workflow tool. The tool should act as a white-glove treatment for clients that layers on top of the existing software and keeps returns flowing smoothly.
The big picture
If you want to get your firm mostly or fully online, client experience is the north star. Build a tax workflow tech stack that allows clients to upload documents, sign, and pay without having to remember a password or go near a printer. At that point you won’t only be “online,” you’ll have a much less painful tax season, year after year.
Truss is the more-in-one tax workflow platform — helping accounting firms collect client info, manage workpapers, prep returns with AI support, and deliver everything in one place. Book a demo.